2021
live campaign
The ‘Counting Sheep’ road safety campaign, which added a twist to the idea of counting sheep to get to sleep, was created by Curtin University students Aisha Derrick, Ashlin Macintyre, Sajeda Mohammadi and Stephanie Pacia. To find out more or stay up to the date with the campaign, head to CountingSheepCampaign.com
selected campaign
An inspired student road safety campaign, adding a twist to the notion of counting sheep to get to sleep, is the selected campaign in the inaugural Re:act program for Western Australia.
Created by Curtin University students Aisha Derrick, Ashlin Macintyre, Sajeda Mohammadi and Stephanie Pacia, the eye-catching ‘The road is no place for counting sheep’ campaign creates awareness of fatigued driving among young people.
campaign presentations
Wow, what amazing ideas and creativity on show today from Curtin students. The standard of Re:act road safety campaign approaches presented is testament to the commitment of the students and their lecturer. Well done all.