2020
live campaign
QUT’s student campaign “Where’s your sense?” was launched by Queensland Transport and Main Roads Minister Mark Bailey on August 17th 2020.
To keep up to date with the campaign head over to their facebook page for more info on distraction on our roads.
selected campaign
The 'Where’s Your Sense?' campaign, from the minds of QUT students Kate Walters, Paulus Pearce, Mea Clifford and Macey Robinson-Stewart, was selected for the inaugural Re:act program in Queensland. Tackling the issue of vulnerable road user distraction with clever copy, the campaign will run on the streets of Brisbane this year. oOh!
campaign presentations
Great research and insights by the QUT advertising students in their final presentations. Well done guys!
q&a session
The collaborative approach of Re:act among students, lecturers, and partners remained strong in Brisbane's Q&A session. Proving we can adapt and keep things moving, just in a different way, not necessarily with compromise.
